Badrinath Bansal (Varun Dhawan) is from a rich UP family, with patriarch father Amarnath (Rituraj Singh) & mother Shanti. Amarnath is looking for a suitable wedding match for Badri, but Badri doesn't like the daily auction that is carried out daily in the name of matchmaking. Amarnath is a very narrow minded person, who doesn't allow his educated elder daughter in law Urmila (Shweta Basu Prasad) to have a job, despite her wishes. Badri's brother Alok (Yash Sinha), used to love a girl named Sakshi, but Amarnath had fixed his wedding with Urmila. Alok revolted and decided to leave house. Amarnath feigned a heart attack and that forced Alok to bow to his wishes & marry Urmila. Since then Amarnath uses an oxygen cylinder for his "heart problem".Badri meets Vaidehi Tridevi (Alia Bhatt) at a wedding, and falls in love with her. Vaidehi is a extreme feminist and hates dowry. Somdev (Sahil Vaid) is Badri's friend since childhood. Vaidehi used to love a boy named Sagar (Atul Narang). They wanted to start a business together & Sagar was short on cash. Vadehi convinced her retired dad to break his PF and loan her Rs 12 Lakhs, which she gave to Sagar. But Sagar dupes Vaidehi & runs away with her money. Vaidehi father has a heart attack & now he & his wife (Kanupriya Pandit) only worry about the wedding of their 2 daughters (Vaidehi & her elder sister Kritika (Sukmani Lamba) & how they will arrange dowry for them.Badri pursues Vaidehi, but once bitten twice shy, she rejects his proposal. Badri asks Alok to take the wedding proposal to Amarnath as he knows Vaidehi parents will not refuse the proposal. Amarnath agrees upon assurance that Vaidehi family will be able to afford the dowry. Vaidehi initially rejects the proposal, but has to relent when her father puts pressure on her. Vaidehi makes a deal with Badri that she will marry him, if he can find a suitable groom for Kritika.
After an arduous search Badri finally finds a groom who meets all of Kritika's criteria. He is Bhushan (Aparshakti Khurana) the son of a religious leader who conducts "Mata Ki Choki", all over the world. All is going well until Bhushan's dad demands Rs 25 Lakhs in dowry.Badri is about to give up when Urmila convinces Alok to break a few FDs from the showroom accounts to pay the dowry money for both weddings. She also tells Alok how he can hide the entire transaction from Amarnath's eyes. Everything is fixed and the wedding plans are on. Bhushan and Badri decide to get married on the same day and on the same marriage pyre. On wedding night, Vaidehi runs away to Mumbai & gets a job as an air-hostess. Badri is heartbroken, & Kritika's wedding is almost canceled.Amarnath orders Badri to get Vaidehi back so that he can put her in her place. But when Badri reaches Mumbai, Vaidehi is in Singapore for air-hostess training. Badri confronts Vaidehi in Singapore and Vaidehi tells Badri that she ran not because of Badri, but because of the regressive thinking in India. While they are arguing, the Singapore police picks them & assigns Sgt Laxmi Shankar (Gauahar Khan) to investigate. Laxmi lets Badri off with a warning when Vaidehi refuses to testify against Badri. Vadehi is given a warning at work & is told that she is being considered for a job in Singapore.Badri continues to pursue Vaidehi. She snaps & tells Badri that she is ready to go with Badri if he tells his dad that post marriage Vaidehi will be allowed to continue with her job. Badri gets drunk and creates nuisance and is arrested again. Vaidehi has to pay SGD 1500 to bail him out. Badri is released on probation and his passport kept with the police till the court proceedings are over.
Badri has no choice but to live with Vaidehi. Slowly Badri gets integrated in her life, he starts cooking for her & she starts getting gifts for him from her salary. They get comfortable with each other when Vaidehi realizes that Badri accepts her for who she is & is willing to support her. But then Badri's father calls & Badri lies that he hasn't found Vaidehi. Amarnath orders Badri to return to India. Badri & Vaidehi are really sad to be apart, but cant bring themselves to declare their love for each other.Back home Amarnath declares that he has fixed Badri's wedding. Badri gets drunk and confronts his dad at a public function and unravels the entire truth. He declares his love for Vaidehi, just when Vaidehi enters the function. Badri & Vaidehi declare their love for each other & leave a speechless Amarnath behind.a year later Urmila is blessed with twins & Amarnath learns not to differentiate. Vaidehi returns to Jhansi after 2 yrs in Singapore and opens up her own air-hostess training academy. Badri and Vaidehi live happily ever after.
Storyline
Badrinath is looking for a typical bride; Vaidehi is looking for an independent life. Together they must break with tradition and redefine their role.