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Launched in 2020, The Avenue is HFG’s US distribution division and handles all aspects of distribution, from theatrical through home entertainment to television/SVOD. The Avenue is dedicated to partnering with filmmakers and leading them into innovative ways of marketing and distribution so their stories can reach the widest audience. The Avenue has also signed an agreement with Paramount Home Entertainment to handle Blu-ray™, DVD, VOD, and Digital distribution. Films released under The Avenue label will be a combination of film titles from Highland Film Group as well as third party acquisitions.
The first feature film title released under the new stand-alone distribution banner was the martial arts sci-fi film Jiu Jitsu starring Academy Award® winner Nicolas Cage (Leaving Las Vegas) and Frank Grillo (Boss Level, Avengers: Endgame). The film was released in November 2020. The Avenue also released Renny Harlin’s The Misfits, starring Pierce Brosnan, Nick Cannon, and Tim Roth, which had a theatrical joint release with Paramount Pictures in June 2021. Upcoming titles include Dallas Jackson’s action-thriller The System starring Tyrese Gibson, Terrence Howard, Jeremy Piven and Lil Yachty as well as HFG’s romance One True Loves starring Phillipa Soo, Simu Liu and Luke Bracey for director Andy Fickman.
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The Avenue Entertainment
Wide
The story of fifteenth century Czech icon and warlord, Jan Zizka, who defeated armies of the Teutonic Order and the Holy Roman Empire.
The Avenue Entertainment
Limited
Following a drug bust, a former marine (Tyrese Gibson) is recruited by authorities to go undercover in a notoriously dangerous private prison. After discovering an underground fight ring, he has to fight to stay alive and take down the corrupt system.
The Avenue Entertainment
Wide
A US Army special forces unit is ambushed during a mission to retrieve an intelligence asset and their only remaining hope lies with a remote Air Force drone operator assisting them through a brutal 48-hour battle for survival.
The Avenue Entertainment
Cliff, a traveling salesman drowning under the weight of providing for his family and the myth of the American dream, finds himself on a dangerous path after a chance encounter with Ricky, a colleague from a dark past.
The Avenue Entertainment
1876. A mother and daughter, alone on a remote ranch, fight for survival against a gang of ruthless outlaws.